Witness The Fitness Training Studios

Results

  • 50% growth in Memberships & MRR (Monthly Recurring Revenue)

  • Increased customer referrals

  • Improved member retention

  • 1-Time customers to recurring members increased by 89%

  • Significant time savings for the business owner

(Zero ad spend to achieve these results!)

The Background

Witness the Fitness Training Studios is a fitness studio offering group fitness classes and a 12-week program designed to help new clients achieve results and decide if they want to stay long-term. After completing the program, clients have the option to transition to a monthly membership if they want to continue.

Pete the owner was facing two main challenges:

  1. Low Conversion from the 12-Week Program to Monthly Memberships
    Only 20% of clients completing the 12-week program were converting to monthly memberships, despite paying for and using the service.

  2. Issues with Lead Management
    Although leads were coming in from his website, the owner struggled with follow-ups, often contacting leads but not hearing back. Without an organised system, potential clients were falling through the cracks, resulting in missed opportunities for consultations and 12-week program sign-ups.

The Problem ☹︎

The Solution ☻

Create a system that grows memberships and revenue

Automated Client Engagement & Conversion

We built an automated email system to engage 12-week program participants, providing motivation, tips, and calls to action to drive them toward becoming monthly members.

Lead Management & Follow-Up

We implemented a lead tracking and follow-up system to ensure all website inquiries received timely emails and personal outreach, improving consultation bookings and conversions.

Ongoing Email, Website Management, Social Media Management & Strategic Partnership

I now manage the studio’s email marketing, website and social media while providing strategic guidance on the best ways to grow the business, ensuring continuous optimisation and long-term growth.

Want Results Like This?

Looking to grow your fitness studio, gym, or health business? Let’s build a system that consistently attracts new members, boosts retention, and frees up your time to focus on what you do best.

FREE Consultation

 In this no-obligation call, we’ll discuss your challenges, goals, and how a tailored system can help you attract more members, increase revenue, and save time.